2022-05-31 | NDAQ:MSFT | Press release
Free four-week online course aims to empower and inspire Latinx students to pursue careers in media
FORT LAUDERDALE, Florida., May 31, 2022 /PRNewswire/ — Microsoft and the Knight Center for Journalism in the Americas announced Wednesday they are collaborating to create an online course that aims to reach Latinx Gen Z storytellers and Millennials. According to the Government Accountability Office, Latinx people continue to be severely underrepresented in the media industry and have made little headway in newsrooms, film or television over the past decade. Latinx made up between 11% and 12% of the media industry’s workforce from 2014 to 2019, and in 2019 only 8% of newspaper and publishing staff were Hispanic. Through this collaboration, the online course will seek to help support and empower Latinx talent to perform and thrive in the industry.
The online course – “Digital Storytelling for the Next Generation of Latinx Journalists” – is running June 20 – July 17, 2022and open to students at Latinx colleges and universities in United States. Beyond the astronomical growth of the Latinx population as a whole, Latinx people make up 25% of all Gen Zers and 21% of all American Millennials.1the course is therefore designed with these audiences in mind.
“Tomorrow’s storytellers must reflect the realities of today. We believe technology has the power to enhance and transform storytelling, and we want to help this next generation of Latinx students gain access to information and tools that will enable them to play an integral part in the growth and future of the media industry,” said Lisa Polloni, Head of Global Communications for the Americas, Microsoft. “We are very proud to partner with the Knight Center for Journalism in the Americas in this endeavor, given its extensive experience in developing courses that provide students with the skills they need to succeed in this ever-evolving field. ”
The focused 4-week program will include learning and professional development opportunities, as well as introduce students to the tools necessary to enable them to progress towards a career in media.
“We are thrilled to be able to partner with Microsoft to help aspiring Latinx Gen Z and Millennial journalists with this free training opportunity to learn how to become better storytellers using digital tools to improve and develop their reporting and storytelling skills. edition,” Professor Rosental said. Alves, founder and director of the Knight Center for Journalism in the Americas. “We are grateful to Microsoft for supporting this program and Amara Aguilar, who has agreed to be the instructor who will lead this course. We are fortunate to have her, a seasoned Latinx journalist and educator.”
Amara Aguilar is a journalism professor at University of Southern California Annenberg School for Communication and Journalism. She teaches journalism for mobile/emerging platforms, social media storytelling for Latinx audiences, visual journalism, diverse community engagement, public relations strategy, and interactive design, among other courses. To USCshe co-founded Annenberg Media’s award-winning bilingual outlet, Dimelofocused on serving the Latinx public.
Latinx students who want to learn, as well as build their reporting and storytelling skills for a variety of audiences, are encouraged to apply. The application process is very simple and the form can be found here. You can also access the home page of this online course at https://journalismcourses.org/course/digital-storytelling-for-the-next-generation-of-latinx-journalists/. Follow Microsoft Latinx on Twitter and visit the Microsoft Latinx Blog for details and updates.
Microsoft (Nasdaq “MSFT” @microsoft) is enabling digital transformation in the era of intelligent cloud and intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.
About the Knight Center for Journalism in the Americas
The Knight Center for Journalism at University of Texas at Austin is a professional training and awareness program for journalists in Latin America and the Caribbean, but has become a global leader in massive online journalism courses. Over the past decade, its online courses have reached more than 270,000 students in 200 countries and territories. The Knight Center has also helped create a new generation of independent journalist organizations. These organizations have created stand-alone training programs to raise the ethical and professional standards of journalism, thereby contributing to press freedom and democracy in the hemisphere. For more information, visit Knightcenter.utexas.edu.
1March 2020Pew Research Center investigation
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